Share on Facebook Strategic planning is important to an organization because it provides a sense of direction and outlines measurable goals. Strategic planning is a tool that is useful for guiding day-to-day decisions and also for evaluating progress and changing approaches when moving forward. In order to make the most of strategic planning, your company should give careful thought to the strategic objectives it outlines, and then back up these goals with realistic, thoroughly researched, quantifiable benchmarks for evaluating results.
Use a Strategic Plan Template An effective small business strategy will help build your business. Use strategic planning samples or a strategic plan template for example, a strategic planning SWOT or five forces model analysis to streamline your strategic process and focus on getting the results you want for your business.
Search This Site Custom Search Small business strategy needs to be developed differently than big or medium sized business strategy. Small business strategies are often focused on developing niche strategies because a smaller enterprise typically has the adaptability and flexibility to narrowly focus there are many small business strategy articles dedicated to this topic.
However, niche strategies are not always the best choice. As part of your strategic planning process for all business sizesconsider Michael Porter's "Five Forces Model" and use the model to help you better understand your business environment.
Basic Approach to Strategic Planning. A critical review of past performance by the owners and management of a business and the preparation of a plan beyond normal budgetary horizons require a certain attitude of mind and predisposition. Corporate Planning. Corporate planning defines the strategies that the employees will take to meet the business’ goals and missions. This type of planning, also known as strategic planning. Strategic planning tools are most effective within a systematic strategic planning process.
Once you've reviewed the model and reviewed which small business strategy best-fits your business, develop your strategic plan checklistto ensure that you cover all the relevant areas, as the next step.
I have a problem with that because I think it allows businesses to overlook their weaknesses and the threats to their business. So if you want to use SOAR then also add weaknesses and threats to the mix - doesn't make a nice acronym: And start writing your strategic business plan. I often use a strategic planning template or strategic planning samples to build my strategy and plan; I highly recommend that you do so too.
The Five Forces Model is detailed here with a few examples of each force. Will customers have to incur high costs to switch from their present supplier to you? How will the existing companies in the market react upon your entry? Buyer or Customer Power Do buyers have leverage in the market?
Are there many buyers or a few if just a few, you will be very dependent on them?
Are your buyers price sensitive; what kind of pricing strategy do you need to develop and use? Is there a threat that your buyers might begin to compete against you backwards integration? Do your buyers have strong brand identity? Are there substitutes available for buyers? Are there incentives for buyers?
Supplier Power Are there many suppliers or few if few, who do those few work with; is there enough supply? Is volume important to supplier - that is, does a buyer have to purchase minimum quantities?
Are switching costs high or low? Are supply costs contained or volatile? Threat of Substitutes How easily can your product or service be replaced by another product or service e. DVD players have replaced Video players - technology enabled? Is brand identity a factor? Are price and quality a factor?
Degree of Competition or Rivalry Are there high exit barriers e. Is the industry concentrated or fragmented?
Where is the industry in its life-cycle and what is the product life-cycle stage: Are rivals similar or diverse? Do competitors have good, high value brand identity or are they considered commodity suppliers? Conduct competitive intelligence and analyze your competition in business.
Once you have a better understanding of the environment you operate in or want to operate inyou will be better able to select the best small business strategy for your business. Many small business industries can be defined as fragmented. Some specific strategies that small businesses need to consider because they are a good strategic fit: Focus on product or service type - become an expert, high value provider of this service or product; offer strong product differentiation and ensure that your product positioning fits the market.
Focus on a type of customer - become an expert, high value resource to a specific customer group; offer difficult to duplicate knowledge and service.
Provide not only good customer servicebut the best customer service.Experts at three large health systems describe how to optimize the strategic-planning process.
In this definitive and revealing history, Henry Mintzberg, the iconoclastic former president of the Strategic Management Society, unmasks the press that has mesmerized so many organizations since strategic planning. AbouttheAuthors Gene J.O’Dell isVice President,Strategic & Business Planning for theAmerican HospitalAssociation andVice President,Development & Operations for the Center for Healthcare leslutinsduphoenix.com leslutinsduphoenix.com, leslutinsduphoenix.com President and Chief Operations Officer of the Center for Healthcare leslutinsduphoenix.com monograph was.
Strategic planning advice with free strategic planner & sample strategic plan covering mission statement, SWOT analysis with business plan software for cash flow forecasting and financial projections.
Graham Kenny is managing director of Strategic Factors, a Sydney-based consultancy that specializes in strategic planning and performance measurement, and president of Reinvent Australia, an. Strategic Planning (Business Toolkit) - Compilation of Strategic Planning frameworks, Strategic Planning templates, Strategic Planning tools, McKinsey Strategic Planning .